Attract and retain customers with smart, consistent branding




Elevate your brand, empower your business

In today’s competitive marketplace, a strong brand identity is essential for small businesses to thrive. Your brand is more than just a logo; it’s the heart of your business, reflecting your values, personality, and uniqueness.

Why Branding Matters

A powerful brand identity:

  • Captivates customers and builds loyalty
  • Differentiates you from competitors
  • Enhances your brand value
  • Drives business growth

Crafting Your Brand

Create a cohesive brand strategy that encompasses:

  • Core values: What principles guide your business?
  • Brand persona: Who is your ideal customer?
  • Brand voice: How do you communicate with your audience?
  • Visual identity: Design a memorable logo, color palette, and typography that represent your brand.

Professional Guidance

An experienced branding designer can help you:

  • Develop a comprehensive branding strategy
  • Create a visually appealing and memorable logo
  • Establish brand guidelines for consistent representation

Empower Your Small Business

Invest in professional branding and unleash the power of your brand.

Ready to elevate your brand?

charcoal design brisbane

Hello, I'm Michael

Brisbane-based Visual Branding Designer // Charcoal Design is a micro studio (ie. me, and a team of trusted suppliers) that provides bespoke solutions for businesses who have a strong desire to up their brand game

Ignite connections with distinctive branding

Stand out and make a lasting impression

charcoal logo design brisbane